In a new promo video for Gucci, Blake Lively talks about what the holidays mean to her.

The "Gossip Girl" star shares, "I come from a big family, so the holidays for me is just the time that I’m excited to do nothing but spend time with my family. We love to cook and eat and play games . . . we always cook our meals together and that is such an amazing experience.”

Pushing the new luxury fragrance 'Gucci Premiere,' the 25-year-old beauty explained her favorite types of gifts.

"The most important gift is something that lasts. Things that last are always the most powerful things. I think things that last are memories. So whether it's a photo album, something that was a meaningful moment for you that you make, ya know a fragrance was always something my father would give to my mother. Because it tells a story and each different time period in your life and it's a nice identifier."

Blake later admits, "It's also a little bit of a selfish gift because it's so comforting when you're near someone that you love and you recognize their smell, it's just like 'aaah that's you!'"

Watch the full promo clip below!